Getting your customers to interact with your social media posts may seem like a difficult hurdle. But the seeming difficulty of the task doesn’t mean that you should start throwing money at social media advertising. What you should do is spend some time refining your time and your posts on social media.
Start with what you write for each platform: Here, uniformity doesn’t serve you well. Twitter posts? They’re not appropriate for Facebook, and vice versa. Skip good images and you’ll likely skip engagement from your customers—but not all images are created the same.
Want more ideas for improving your interactions on social media? Check out this infographic below: